| It's happening more and more. The pages of the | | | | Note: Other studies have found that 69% of girls feel |
| magazines and the programs on TV are filled with | | | | that magazine models influence their idea of the |
| impossibly thin models, moguls, and celebrities. This | | | | perfect shape (Field et al). Other statistics show |
| type of media depicts an unrealistic image of what a | | | | similar body image problems, such as |
| typical girl and woman should look like in today's | | | | --the modeling industry standards suggest women |
| world. When girls look at these puffed, buffed, | | | | should have waists no larger than 253 and hips no |
| clipped, and cleaned up versions of their favorite | | | | larger than 35 1/2 inches, they also recommend |
| stars, they feel like they'll never be thin enough, cool | | | | measurements of 34-24-34; |
| enough, or hot enough to be...enough. | | | | --women's magazines have 10.5 times more ads and |
| Do magazine models influence the body esteem of | | | | articles about weight loss then do men's magazines; |
| girls? | | | | --60%+ of college students feel worse after reading |
| Researchers from the University of Minnesota | | | | magazines; |
| published a study in the 2007 issue of the Journal of | | | | --changes found in magazines between 1970 and |
| Pediatrics. They suggested that adolescent girls who | | | | 1990 include increase emphasis on fitness for |
| read about diet and weight loss in magazine articles | | | | attractiveness and a decrease in the model hip to |
| can be negatively influenced years later. | | | | waist ratio (becoming less curvy); |
| Magazines feature impossibly thin supermodels next | | | | --1 out of every 3.8 commercials sends a message |
| to "back-to-school" diet plans and tips for getting | | | | about attractiveness; |
| your body into "bikini-bearing" shape. Cover headlines | | | | --the average person sees between 400-600 ads per |
| scream; "50 Shortcuts to a Sexier Body" (Glamour) | | | | day; |
| or "6 Ways to Thin Easy Diets That Really Work" | | | | --7 of 10 girls say that they want to look like a |
| (Allure) | | | | character on TV |
| Articles might say "Embrace your curves" but the | | | | Do music video models make an impact on girls' body |
| retouched photos of ultra thin models tell a different | | | | image? |
| story. Suffice to say, some advertisers have their | | | | Researchers from the University of Sussex, leader |
| hands in more than one cookie jar. | | | | by Dr Helga Dittmar, found that the use of ultra-thin |
| Who was in the study? Over 2500 middle school | | | | models in music videos can lead girls to develop poor |
| students that were surveyed, weighed and | | | | body image. The article was published in the Journal |
| measured in 1999 and again in 2004. About 55% of | | | | of Body Image. |
| the participants were girls. | | | | Who was in the study? 87 girls ages 16-19 years |
| The Scoop: Adolescent girls who frequently read | | | | were put in random groups. A third watched music |
| magazine articles that featured articles about dieting | | | | videos featuring the Pussycat Dolls and Girls Aloud, |
| were more likely five years later to engage in | | | | known for being thin and attractive. Another third of |
| extreme weight-loss practices such as vomiting than | | | | the participants were asked to listen to the music |
| girls who never read such articles. This result was not | | | | but not watch the videos. The final group was used |
| influenced by whether the girls were considered | | | | as a "control" group-- only learning a list of neutral |
| "overweight" by medical standards or if the girls | | | | words. All three groups were asked questions that |
| believed weight to be important to them. | | | | asked them to recall what they heard or watched. |
| Middle school girls who read articles about dieting | | | | Answers measured levels of self esteem, body |
| (compared to those who did not read such articles) | | | | satisfaction and mood. |
| were twice as likely to try to lose weight 5 years | | | | The Scoop: After just 10 minutes of exposure, the |
| later by fasting or smoking cigarettes. These girls | | | | researchers found that the groups that had watched |
| were also three times more likely to use extreme | | | | the music videos with the thin, attractive stars, |
| weight loss practices such as taking laxatives or | | | | exhibited the largest increase in body dissatisfaction in |
| vomiting to lose weight. | | | | comparison to those who simply listed to the songs |
| "Forty-one percent of adolescent females report that | | | | of completed the memory task with the neutral |
| magazines are their most important source of | | | | words. In addition, and perhaps the most troubling, it |
| information on dieting and health, and 61 percent of | | | | did not matter whether the girls had high or low self |
| adolescent females read at least one fashion | | | | esteem to begin withthey were all equally affected. |
| magazine regularly," 'Eric Stice, Ph.D | | | | The Problem: Girls look to these music video icons as |
| The problem: They may not know it's happening; but | | | | what they should aspire to be. Seeing very thin |
| girls are being tricked. Studies show that the average | | | | celebrities can make the girls feel "less then" and |
| fashion model is much taller than the average | | | | make them wonder how they can ever look like their |
| womanbut weighs about 23% (one-fifth) less. | | | | heroes. Girls are tending towards dieting, poor eating, |
| According to the National Eating Disorders | | | | and other more extreme weight loss behaviors. |
| Association, while the average woman is 5'4" tall and | | | | Media is all around us. Even when we don't seek it |
| weighs 140 pounds, the average model is 5'11" and | | | | out; we see it everyday. The portrayal of very thin |
| weighs 117 pounds. On top of already being think, | | | | models, actresses, singers, and entertainers does |
| advertisers and publishers use retouching techniques | | | | indeed have an impact on the ways girls see |
| to make models seem even thinner and taller. | | | | themselves and their bodies. |